000			02065cam a2200325Ii 4500
008			181114t20182018ilu b 000 0 eng d
020			_a9781608469628
020			_a160846962X
035			_a(OCoLC)1066207964
049			_aNYPP
050		4	_aHB501 _b.L43 2018
082	0	4	_a330.122 _223
091			_a330.122
100	1		_aLeary, John Patrick _923670
245	1	0	_aKeywords : _bthe new language of capitalism
260			_aChicago : _bHaymarket , _c2018 .
300			_a206 pages ; _c22 cm.
504			_aIncludes bibliographical references (pages 182-206).
520			_a"In Keywords: The New Language of Capitalism, John Patrick Leary chronicles the rise of a new vocabulary in the twenty-first century. From Silicon Valley to the White House, from primary school to higher education, and from the factory floor to the church pulpit, we are all called to be innovators and entrepreneurs, to be curators of an ever-expanding roster of competencies. In a series of short essays on terms like 'entrepreneur,' 'sustainability,' 'artisanal' and 'synergy,' Keywords uses the vocabulary of neoliberalism to discover the contemporary spirit of capitalism. Each entry chronicles the penetration of market logic into nearly every aspect of our everyday branded lives -- even realms like church and summer camp that were once secure from the rat-race of market-driven competition. Each entry explores a popular term that displays an affinity for hierarchy, competition, 'the marketplace' and the virtual technologies of our time. The keywords all share a celebration of decisive 'leadership,' dreamy artistry, prophetic 'vision' and an inexhaustible commitment to work: the pillars of an ideal innovative self."--
650		0	_aCapitalism _zUnited States _xTerminology _923671
650		0	_aCapitalism and mass media _zUnited States _923672
650		0	_aRhetoric _xPolitical aspects _923673
650		0	_aVocabulary _910551
901			_aMARS
901			_ansn _bCATBL
908		4	_aHB501
942			_2ddc _cNFIC _n0
945			_a.b217660411
946			_am
999			_c10778 _d10778